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Director of Social Media MarketingAug 2011 - Aug 2012 (1 year)
Worked to improve marketing results for foodservice manufacturers by extending reach and engaging with 120,000+ owner/operator decision makers – controlling over 400,000 units.
Founding Partner | Director of Marketing | Advocate for Operators & ChefsJul 2010
[login to view URL] is a foodservice promotions aggregator site. I work with foodservice manufacturers to integrate rebate / promotional programs with Social Media - obtaining outstanding results by driving traffic back to offers. I help chefs and operators:
Social Media Director and Creative ConsultantJun 2009
Working with foodservice manufacturers, I drive social media initiatives from strategy to implementation. Focusing primarily on content marketing, I am also a brand journalist and brand advocate, who interfaces often with chef's & operators. Foodservice marketing is a different animal, and one I understand well having done it as long as I have.
Owner | Chief Marketing Officer | Freelance MarketerJun 2009
Driven by a passion for marketing, I deliver profitable solutions to drive sales, attract and maintain customers and build a solid corporate brand and reputation. Right Brain Marketing provides clients with a full suite of integrated digital and traditional marketing services while articulating and communicating the competitive advantages and the essence of the brand. The result is a fresh approach that presents a distinct brand in a marketplace that is often cluttered with hard-to-differentiate businesses.
Director of MarketingFeb 2003 - Aug 2010 (7 years)
Lead marketing efforts in the areas of branding, positioning, social media marketing, digital marketing, advertising, public relations and direct sales. Create customer loyalty to ensure repeat customers. Work extensively in driving sales to closure and account management.
Marketing Manager, eBusiness ConsultingAug 2000 - Dec 2002 (2 years)
Market WorldCom's eBusiness Solutions to Major Accounts in Twin Cities. I positioned WorldCom as vendor of choice by delivering value proposition via marketing with sales team.
Marketing1996 - 2000 (4 years)
Internet Marketing (2012)St. Thomas University
Practical education that set the stage for successful Internet/Digital/Inbound/Social Marketing
15 minute interview
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