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Business Development and Social Media
Jan 2011 - Present
Establishing relationships with potential clients and determining their needs for new logo or website designs.
Social Media Marketing Strategist
Jul 2007 - Present
My role is to tell stories for a brand; to build out a persona in social media by curating and publishing quality content into compelling and high-performing editorial calendars that appeal to the fans, ultimately increasing reach and growing the fan base.
Social Media Marketing:
- Build strategies for implementing effective Social media campaigns among networks relevant and beneficial for the client
- Analyze performance data, glean actionable insights and convert to meaningful s
Client and Content Strategy
May 2011 - Feb 2012 (9 months, 1 day)
Preliminary research on each client to determine voice, on-going monitoring and analysis of client social presences, setting Facebook Media Buys in place, writing ad-copy and culling the best assets for media buys, establishing high-quality editorial calendars on a month-to-month basis and sending them to clients for approval, optimizing content for user engagement and Virality, reporting on Facebook Insights and Twitter Analytics. Responsible for four Facebook pages with over 100K followers and 6 pages fro