Palltone

I ideate through design. Starting my stint in creativity right from school days, I acquired formal academic qualifications in design. Distinguished myself in the areas of creativity, innovation and important of all, conceptualization. over the past eight ( 8 ) years has spanned across the spectrum of media to include advertising (print & digital media), event management, online marketing, web design, design collaterals, corporate first-impression points, signage’s, multimedia and other conventional and non-conventional media. While I have catered to a variety of clientele ranging from corporates, industries, multinationals to trading community to individuals, the deep grasp of core fundamentals of design and communications forms the platform for foray into the extremely challenging assignments At ease with graphical user interfaces, advertising online & offline, exhibition design for online / offline media, creating press ads that work and packaging that draws customers. My conceptualizing strength in preparing comprehensive corporate identity plans and having it implemented. A thorough grounding of design fundamentals through rigorous study in one of the leading institutions in India. · Diversified hands-on experience in identifying client needs, planning, conceptualizing, creating, and developing distinct corporate communications, implementing creative solutions. · Ongoing study of business environments to offer optimum design solutions. · Experience of catering to a wide variety of design / brand needs of a large spread of clients with diverse requirements and belonging to various size segments. · Experience in usability psyche and designing GUI for various application from online / offline media to pocket PC’s and soft phone applications. · Deep study of logic – of flow and navigation. Corporate Communications coupled with advertising knowledge can build brand identities with the exact ethos desired by the client. And I am not an “artist” but a communications designer who could offer (besides other design needs) brand-building expertise critical to shaping the core values of an organization. I believe that good communication spell revenues for the organization – revenues in terms of money, goodwill, branding, high profile or distinct identity. QuarkXPress, PhotoShop, Image Ready, Illustrator, Dreamweaver, HTML, CSS, Corel draw, Flash, Flash Scripting, 3D Max, Abode After effects, Sound Forge, Macromedia Director. Illustration, In-depth study of Color (scheme) Mannerism and application.