Dynamic, innovative PR Specialist with over 10 years’ experience. Proven track record of creative strategy and project management. Executes ideas with focus on quantitative metrics to reach brand goals. Maintains established relationships with entertainment, key executives, media, and technology platforms. Capitalizes on news-making opportunities with exceptional written and verbal communication skills.
MUSIC MANAGEMENT • RECORD LABEL OPERATIONS • PUBLIC RELATIONS • CAMPAIGNS • LIVE SHOWS • VISUAL COMMUNICATIONS • PARTNERSHIPS • BRANDED CONTENT • CLIENT RELATIONSHIPS • MUSIC PUBLISHING • CONTRACTS • MANAGEMENT • MEDIA INTERVIEWS • LICENSING • PRESS STRATEGY • INDUSTRY TRENDS • PHOTO & VIDEO SHOOTS • ENTERTAINMENT • PRESS RELEASES • ORGANIZATION • TEAMWORK • LEADERSHIP • COMMUNICATION • SOCIAL MEDIA • MARKETING • ANALYTICS • ACCOUNT MANAGEMENT • NEGOTIATION • STRATEGY • PRESENTATION • BUSINESS DEVELOPMENT • PROJECT MANAGEMENT • PROBLEM SOLVING• A&R• CONSULTATION
Oversaw all aspects of music group operations, ranging from business development, to individual management of talent. Conceived and implemented creative strategy in conjunction with multiple departments, including marketing, legal, press, travel, music partners, and social media teams.
PROJECT MANAGEMENT, LICENSING, MARKETING, PUBLIC RELATIONS, MUSIC MANAGEMENT, TRENDS, PROBLEM SOLVING, FLEXIBILITY, COMMUNICATION, NEGOTIATION, TEAM BUILDING, STRATEGIC PLANNING, FORECASTING, CREATIVITY
SENIOR ACCOUNT EXECUTIVE
GUTTMAN & ASSOCIATES PR & MARKETING
Apr 2014 - Dec 2015 (1 year, 8 months)
Forged and cultivated strategic business relationships with various leaders in business, entertainment, politics, and law enforcement. Formulated national public relations and marketing strategies for multiple clients. Trained and supervised account team members.
PROJECT MANAGEMENT, ANALYSIS, PUBLIC RELATIONS, MARKETING, SOCIAL MEDIA, STRATEGIC PLANNING, INDUSTRY KNOWLEDGE, PRODUCTION, MARKETING, NEGOTIATION, COMMUNICATION, INITIATIVE, MEDIA CONTACTS
ROGERS & COWAN
May 2010 - Apr 2014 (3 years, 11 months)
Conceived and implemented multiple public relations strategies for diverse, high-level clientele. Managed client accounts in all facets of entertainment industry, including music, television, film, athletes, influencers, and books.
INDUSTRY KNOWLEDGE, PUBLIC RELATIONS, PROBLEM SOLVING, TIME MANAGEMENT, COMMUNICATION, MARKETING, STRATEGIC PLANNING, NETWORKING, INITIATIVE, NEGOTIATION, LEADERSHIP, TRAINING, MENTORING, MANAGEMENT, COMMUNICATION
Graphic Design Specialization
California Institute of the Arts, United States 2020
(Less than a year)
University of California, Los Angeles, United States 2017