Violeta N.

Responsibilities: • Developed and submited the annual plan of promotional activities by category, in cooperation with the sales department and on the basis of market evaluations in compliance with marketing policies defined by the company • Evaluated market reactions to trade promotions and reports on the results in order to ensure the timely adjustment of the strategy and plans to meet changing market and competitive conditions • Handled the Category management projects in 2 important international key

Responsibilities: • Developed and submited the annual plan of promotional activities, in specific International Key Accounts and customers, in cooperation with the sales department and on the basis of analyses and market evaluations; • Communicated and evaluated the promotional activities; • Responsible for trade marketing budget; Developed spending forecasts which ensure management control and compliance with approved brand plans and budgets; • Developed, implemented and controlled merchandising standa