flash banner - strong call to action needed

the existing advert is [login to view URL] The banner add runs along the right hand side of [login to view URL] viewable when using firefox. the issues that need to be resolved are as described in my uploaded document. the project is to obtain better phone call and click through statistics , For the right expertise we are willing to pay above the market prices . We pay on completed project, our company is [login to view URL] please respond by PM with your understanding of the work you need to understand the UK market and understand the importance of getting a reaction from your design . I have also uploaded a design that has been worked on in flash