Facebook Business Page and Marketing

Background - We own a sports betting software website that sells 1 product. We have been around for over 5 years. [login to view URL] We would like to see if Facebook can increase our revenues. Project Requirements - 1) Create a facebook business page that mirrors our normal website. This should have several pages. Images/Text and various logos are already available on the main site but might need adjusting to fit in with Facebook. Purchases of the software should also be made possible directly from the facebook site. This is by no means a replacement for our normal site. At this stage we purely want to see if Facebook can increase sales. 2) Create a plan that will start the ball rolling in obtaining facebook traffic/likes/hits.