Fransisca W.

Technology savvy marketing manager with 14 years of experience in leading campaigns for F&B outlets ranging from casual to high-end dining. Well versed in a broad range of online tools and creative production software. Adept at piecing together campaigns, which have significantly grown online social media presence with minimal budgets. A pro-active and hands-on leader skilled in the usage of virtual marketing and online analytics to optimize business performance and ensure profitability. Strong business acumen. Actively identifies budding trends and consumer taste preferences and works with the operations team to tailor business practices to capitalize on information. Recently grew food sales by 30% through the implementation of said strategies. Highly adaptable, articulate and possesses strong business acumen in identifying and capitalizing on new business opportunities.