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Growing your Small Business with Social Media using Google Plus
Online marketers struck gold in social media. For one, it is a cost effective way of building a brand and in building the brand’s online reputation.
The popularity of social media has proven advantageous to small businesses that do not have a large budget for marketing. Contrary to the common belief that only large brands can benefit from social marketing, this emerging trend is actually ideal for small businesses that thrive on word-of-mouth marketing.
No matter what niche your business belongs to, whether it is retail or service-based, you can take advantage of this traditional marketing method made more effective by technology. There was a time when a neighbourhood business, like a pastry shop, gets more customers from word-of-mouth promotion. The social sites provide basically the same type of promotion, but using more modern and more accessible methods.
Majority of small businesses nowadays make use of social networking sites like Facebook to connect to their target market and promote their products. Facebook may be the in thing, but Google Plus is eyeing millions of Facebook users with the hope of converting them to this new social networking site that ha...