SEM/SEO needed to improve Google ranking and existing Adwords campaign

As the title says, I want to improve my ranking on Google. I also need my Adwords campaign improved. My website is [login to view URL] I have a list of keywords already. I need traffic from local regions. I want: White hat only - absolutely nothing risky Experienced Freelancers only Experience in similar medical or dental website projects Check my current SEO and advise (I have a recent report) Please provide a brief outline of your suggested plan, time needed, and cost. Budget is flexible. After you finish, I must be able to maintain the improvements, so either quote for maintenance or include full instructions in your bid. Once the project is awarded I am happy to write content as needed.