Web Design & Branding Project For Refurbished Electric Goods

[login to view URL] and [login to view URL] are newly purchased domains with the intention of buying, selling and refurbishing electrical items such as GHD hair straighteners, mobile phones, Ipod Docks and then offering them to the public at heavily reduced prices. We anticipate that this site will go from strength to strength as this will appeal to people who are on a budget. We believe that the recession will also boost our sales figures as more and more people look for a bargain. The project will be for two sites, firstly [login to view URL] which will focus on people offering their unwanted GHD straightners / Mobile Phones in return for cash. The site / business will need to be branded from 'top to bottom' and will need to have the ability to attract new customers through positive interaction whilst visiting the site - the electrical goods which are offered to us will need to be thoroughly checked by a site called CheckMend. A site which is similar in functionality to what we want is [login to view URL] We feel that this site is poorly designed but has a similar functionality to what we are looking at for [login to view URL] A site which we think is excellent in design is [login to view URL] The graphics functionality and features are excellent and we feel that a similar although differently designed website based on this site would be ideal. Once we have the purchased stock from [login to view URL] we will then list this for sale on our sister site [login to view URL] where people will be able to buy refurbished / 2nd hand electricals at a fraction of their true retail value - the design / branding will need to be consistent between both sites throughout. The logo / branding will also be used for our company merchandise such as bags / business cards etc.... What I’m looking for is a company or team of freelancers with a PROVEN track record in completely branding a new online company from start to finish with the ability to increase sales through sound functionality and design. An established portfolio will be essential when bidding on this project. Payment terms for the winning bidder(s) will be negotiated, however we are looking to pay monthly until the work has been finished. Only Proven and established designers need apply - anyone with low feedback / no portfolio will not be considered. Rob