Search Engine Marketing

SEO Proposal Due to our continued success we require a company to provide additional support for the following Search Engine Optimization projects. Please quote for each individual package and for the Local SEO package, quote separately for the setup cost and monthly maintenance cost. All work to be ethical/white hat. We include a guaranteed ROI for our customers. Please state the level of your guarantee in the quote. Technical Specification: Basic Package Optimization – 10 KEYWORDS • Full in depth analysis of site • Competitor analysis – four main competitors (each site) • Keyword research – Establish relevant keywords • Initial Ranking Report showing sites current performance • Building of optimised pages, up to 5 web pages if required • Optimization of existing pages – (Headers, Titles, Keyword) • Optimization of meta data • Technical check on the site to ensure search engine friendly • Creation of [login to view URL] (if needed) • Creation of a site map • Creation of an xml sitemap • Optimization of the internal link structure – (anchor texts) • Submission to Main Engines • Reciprocal linking to increase Link Popularity (up to 30 links included) • 35+ Backward Links over period of contract • Re-optimization and tweaking to enhanced positions Intermediate Package Optimization – 20 KEYWORDS • Full in depth analysis of site • Competitor analysis – four main competitors (each site) • Keyword research – Establish relevant keywords • Initial Ranking Report showing sites current performance • Building of optimised pages, up to 10 web pages if required • Optimization of existing pages – (Headers, Titles, Keyword) • Optimization of meta data • Technical check on the site to ensure search engine friendly • Creation of [login to view URL] (if needed) • Creation of a site map • Creation of an xml sitemap • Optimization of the internal link structure – (anchor texts) • Submission to Main Engines • Reciprocal linking to increase Link Popularity (up to 75 links included) • 75+ Backward Links over period of contract • Re-optimization and tweaking to enhance positions Premium Package Optimization – 35 KEYWORDS • Full in depth analysis of site • Competitor analysis – four main competitors (each site) • Keyword research – Establish relevant keywords • Initial Ranking Report showing sites current performance • Building of optimised pages, up to 15 web pages if required • Optimization of existing pages – (Headers, Titles, Keyword) • Optimization of meta data • Technical check on the site to ensure search engine friendly • Creation of [login to view URL] (if needed) • Creation of a site map • Creation of an xml sitemap • Optimization of the internal link structure – (anchor texts) • Submission to Main Engines • Reciprocal linking to increase Link Popularity (up to 100 links included) • 100+ Backward Links over period of contract • Re-optimization and tweaking to enhance positions Local Search Engine Optimization. Inclusion in Google, Yahoo and Bing, Local SEO is a guaranteed ROI product with a refund of the monthly fee if a level of page ranking is not achieved, please quote for this product with your level of guarantee offered. Bid based on Search Engine Optimization setup and monthly maintenance cost. Package One: Google Maps/Places account setup Gmail account setup 6 citations to trusted directories 
 Package Two: Google Maps/Places account setup Gmail account setup 12 citations to trusted directories 
  Package Three: Google Maps/Places account setup Gmail account setup 24 citations to trusted directories