I am responding to the Advertisement for Freelancers. My background encompasses the skills necessary to perform the required duties. I have many years experience in marketing, including strategic planning, advertising, and analysis. My expertise in multi-channel marketing would benefit the position.
I have spent much of my career creating and implementing strategies and marketing plans always focusing on the ROI, specifically when working on the direct response business, as at Social Profiles and Blogs 2.0. My initial goal is to obtain the leads and turn them into sales. However, I focus on building the brand and creating awareness through the direct response, using the main webs for advertising, newsprint, direct mail, and Internet while tying in the elements to ensure the message is cohesive across all channels. I work with online planning agencies to recommend and approve strategies and Internet advertising buys while analyzing results. I have managed national co-op sponsorships and events, including planning conventions and national meetings.
I have obtained exceptional results with viralization techniques. It is one of the secrets that I keep in my career .With this technique a reaction chain is achieved in the process of retaining customers..
I have much experience developing and implementing strategic marketing programs that yielded measurable results.
Thank you for your consideration in advance.