Market Competitive Anlysis - needs highly critical eye SWOT

I require an complete competitive analysis (table form/report form) on four different subjects. I will provide with the lists of websites that you have to go to and perform the critical analysis. Four subjects : (Resume writing, Niche copywriting, Beauty makeup workshop & Beauty blogger). The website links for all will be provided for after bid is secured. I need a keen eye, and someone who can be honest, critical and see finer details. Being creative with ideas for me later is also a huge plus! [login to view URL] : Strengths/Pros -look at website (its colourscheme, user friendly, attractiveness, html, flash, "any concept" or clever idea? etc) All aspects that you would view as a Strength of the site. -look at website content/copy and what service/product it offers(well written? or average? too long, too short, boring? got you interested, if so make note of it) -look at imagery (good illustrations, or none? any stand out?) -Any awards/badges/blog membership awards/certifications -how do they network themselves, and with who? Associations? Clubs? Other banners? -Ad sponsor banners? Their networking techniques? Any loyalty signups? Any free giveaways to get emails? -Overall website - your opinion and what you would say its main strengths are & how I can utilize any of these points/suggestions to create a better USP for my similar service/product 2. Weaknesses/Cons -similar to the all Strengths above except that you keep a very critical eye on the site,and how to ensure that I do not replicate any of their mistakes. 3. Conclusion/report/analysis Please provide me with ideas, suggestions, and analysis for what can be learnt through these competitive services. If you have great ideas that are not even on the competitive list I would be most happy to hear your thoughts. Would also be useful if you can tell me how better to market/advertise my product/services based on my USP. I will require all notes from 1,2,3 as proof that you visited the sites and made fair commentary/criticism.